Gadgets and phones have grown to a near-ubiquitous status in human lives. Statistics show that people spend close to 3.15 hours on their phones every day. The competition for attention is getting grueling and fierce. Let’s respect the human brain for the information it can retain over time and how fast someone can forget what they learn.
All the above would mean that fostering learning seamlessly within the daily chores or tasks and making learning an eagerly anticipated activity, the ‘little and often’ way.
Enhanced Learner Engagement: In an age of short attention spans and constant information overload, microlearning captures and retains learner interest by providing content that is concise, relevant, and directly applicable. The freedom to choose the learning topics is also important here.
Improved Retention and Recall: Studies have shown that information learned in short, focused bursts is more easily retained and recalled than information from longer, traditional training sessions. Focusing on one idea, a concept, or a process brings ease for learners.
Flexibility and Accessibility: Mobile-compatible microlearning modules can be accessed on a variety of devices, including smartphones and tablets, from anywhere and at any time, such as while commuting, during breaks, or at home. Learning between busy schedules also turns into fun, resulting in intentional learning.
Cost-Effective and Quick to Deploy: The modular nature of microlearning allows for rapid updates and iterative improvements, making it a cost-effective solution for dynamic business needs. It also allows for faster development cycles, reduced manpower, and greater agility in adapting to cross-generational evolving learning needs.
Adaptable to Various Learning Needs: Microlearning’s modular approach can be used for a range of purposes, from onboarding new employees to providing ongoing professional development. Right from employee training, health and safety courses, and personal development to technical skills enhancement, all go well with a microlearning approach.
Driving Continuous Learning: Promote continuous learning by providing training that is accessible, on-demand, and integrated into the learner's workflow. This includes immediate support like PSTs or "How to" videos; intermediate learning to build skills through review and refresher modules; and transitional learning for future roles using microlearning nuggets, training readiness tools, exercises, assessments, and learning summaries. Getting into the world of continuous learning is one step forward in terms of building an integrity-bound learning culture and thereby, a learning habit.
Tesseract Learning specializes in creating impactful microlearning nuggets for varied industries and domains. Our approach is characterized by:
Learner-centric Design: Our microlearning solutions are developed with a deep understanding of the target audience. In short, we look through the lens of a learner and the experiences they go through intellectually and emotionally, not the content alone. It’s a perfect combination that gives the required outcome.
Focus on Single, Actionable Objectives: Each microlearning module is designed to address a specific learning objective. By concentrating on one key concept or skill per module, we make it easier for learners to achieve and apply their learning goals effectively. Tangible objectives are key for any learner, especially the leaders, because there is a defined want and a defined means to get there.
Variety of Engaging Formats including:
A powerful tool for eLearning, providing visual and auditory stimuli that can capture learners' attention and enhance understanding. Video-based microlearning can be used to share expert insights or provide real-world scenarios by breaking complex topics into interactive modules.
Challenge:
A prominent tourism company struggled with inconsistent sales performance and suboptimal customer service due to outdated and lengthy training methods. The sales team found it challenging to stay updated with the latest travel packages, promotions, and best practices in customer service. Traditional training sessions were often time-consuming and failed to engage employees effectively, leading to poor retention of critical information and inconsistent application of sales techniques.
Solution:
To address these issues, we proposed a microlearning solution tailored to the needs of their sales team. The solution included:
Customized Microlearning Modules: Short, focused microlearning modules were created to cover specific topics, such as new travel packages, promotions, and effective customer service strategies. We designed each module to take 5 to 10 minutes to complete, making it easy for employees to integrate learning into their busy schedules.
Mobile Accessibility: The microlearning content was delivered via a mobile app, allowing sales associates to access training materials from anywhere and at any time. This flexibility enabled just-in-time learning, so employees could quickly refresh their knowledge or learn new information as needed.
Interactive Content: The modules featured engaging content, including interactive quizzes, simulations of booking scenarios, and role-playing exercises. Gamification elements, such as rewards and leaderboards, were incorporated to enhance motivation and participation.
Performance Tracking: The mobile app provided real-time tracking of learner progress and performance. Managers could easily monitor individual and team performance metrics, identify areas for improvement, and provide targeted support as needed.
Impact:
The implementation of microlearning resulted in several positive outcomes for the tourism company:
Enhanced Sales Performance: Sales associates achieved a 25% increase in sales performance, driven by improved product knowledge and more effective sales techniques learned through microlearning.
Higher Engagement and Completion Rates: The interactive and mobile-friendly nature of the training led to an 88% completion rate for the microlearning modules, significantly higher than the engagement rates seen with traditional training methods.
Improved Customer Service: There was a noticeable enhancement in customer service, with associates applying learned techniques to provide more personalized and knowledgeable recommendations, resulting in higher customer satisfaction.
Better Knowledge Retention: Knowledge retention improved by 35% compared to previous training methods, as evidenced by regular assessments and performance reviews.
Efficient Training Delivery: The company reduced training time by 45%, thanks to the concise nature of microlearning. This streamlined approach allowed for quicker onboarding of new employees and ongoing training without disrupting daily operations.
AR/VR: At Tesseract Learning we focus on building Augmented Reality and Virtual Reality solutions that help in creating immersive training experiences simulating real-world scenarios, enhancing understanding and skill development. We bring in a uniqueness and an element of realism that just can’t be replicated.
Gamification: We integrate game elements such as points, badges, and leaderboards to make microlearning interactive and enjoyable. We make the learning experience compelling with the learning design, which encourages more learning with an equal mix of gaming and rewards too.
Mobile Apps: We build custom-built apps that deliver microlearning content in an intuitive, user-friendly format, allowing learners to access training anytime, anywhere.
Emphasis on Customization: We work closely with clients to tailor our microlearning solutions to their specific business needs, industry requirements, and learner preferences, ensuring that each module is relevant and impactful. Customization, with an intent to personalize, adds immense value and is tailored to individual learning styles, paces, and preferences.
Tesseract Learning is a leader in delivering engaging and memorable microlearning content.
Expertise and Experience: With a number of years of experience in the learning industry, we have a proven track record of delivering innovative and effective microlearning solutions. Our expertise has been recognized with awards for excellence in learning design and technology. We equally weigh the needs and expectations of an organization and its learners.
Innovative Approach: We leverage the latest technologies and pedagogical strategies to create cutting-edge microlearning experiences that drive engagement and learning outcomes. We ensure the ROI of the microlearning programs impacts employee engagement, employee retention, increased productivity, working effectiveness, and even error reduction.
Focus on Measurable Results: Our solutions are designed with a focus on delivering tangible, measurable results. We use data-driven insights to continuously improve our offerings and ensure that our clients achieve their training objectives.
Award Winning Solutions: Our solutions have won awards for their engagement and the creative way in which they impacted the learner.
Experience the benefits of tailored microlearning solutions. Request a consultation or demo to discover how our approach can enhance your training programs and drive success.